MRP - MAXIMUM RETAIL PRICE OF THE PRODUCT INCLUSIVE TAXES
DP - ADVISED PRICE FOR DETAILERS
SD - STATE DISTRIBUTOR, DD - DISTRICT DISTRIBUTOR, CD - CITY DISTRIBUTOR
MRKT BDGT - MARKETING BUDGET AVAILABLE WITH BRAND TO INCREASE YOUR LOCAL BUSINESS, TO BE USED BY DISTRIBUTOR 60% AT THEIR DISCRETION (40% TO BE CONSUMED BY OVERALL MARKETING BY WHEELER CLEANER)
BONUS - PAID TO DISTRIBUTOR ON COMPLETION OF MINIMUM 10 BOTTLES IN A CALENDAR MONTH
NOTE - BONUS AND MARKETING BUDGET ARE RELEASED FOR THE HIGHEST HIERARCHY WITHIN THE DISTRIBUTION CHAIN AVAILABLE. THE HIGHEST HIERARCHY WILL DISTRIBUTE IT TO THE LOWER CHANNELS, IN CASE OF A DISTRIBUTOR DIRECTLY ALIGNED TO THE BRAND, PAYABLE WILL BE RELEASED BY THE BRAND.
NOTE - A STATE DISTRIBUTOR HAS THE RIGHT TO OFFER OR CHANGE MARGINS AS PER THEIR DECISION FOR THEIR BELOW CHANNEL, THE ABOVE IS A GUIDING CHART.
NOTE - THE DISTRIBUTORS SIGNED DIRECTLY BY THE BRAND WILL GET THE ABOVE BENEFITS, EVEN IF A HIGHER HIERARCHY IS DEFINED LATER. EG - A CITY DISTRIBUTOR WILL ENJOY THE ABOVE MARGINS OR MORE BUT NEVER LESS, IF THE STATE DISTRIBUTOR WAS APPOINTED LATER.
ALL WHEELER CLEANER AND MOJO JOJO UNITS WILL BE OFF LIMIT TO DISTRIBUTORS UNLESS SPECIFICALLY MENTIONED AND AGREED BY THE BRAND WHEELER CLEANER
